Following 2017’s “zesty green” color of the year, Pantone has released its new color for 2018: Ultra Violet, a rich purple hue.
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According to Pantone, the “dramatically provocative and thoughtful purple shade communicates originality, ingenuity, and visionary thinking that points us toward the future.”
Sounds good to us!
Pantone’s Color of the Year is one moment in time that provides strategic direction for the world of trend and design, reflecting the Pantone Color Institute’s year-round work doing the same for designers and brands. #UltraViolet Link in bio to discover more about the Pantone Color Institute and Color of the Year.
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Not only is Ultra Violet inspiring, but it’s also a flattering shade that works with all skin tones. Now that’s a color — and message — we can embrace this New Year!
Here’s how you can wear Ultra Violet, the new color of the year.
Knock ’em dead on your next date night or on your first day at your internship with this fab floral dress.
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Sock Ankle Boot
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Forever 21, $32.90.
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Urban Outfitters, $20.
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Faux Fur Longline Coat
You’ll definitely turn some heads with this trendy topper. It’s the perfect winter accessory that will keep you looking fashionable throughout the cold months.
Forever 21, $68.
Amp up your wardrobe with a pair of these rad leggings. An awesome look that will complement your next squad night out.