How to Wear Ultra Violet, Pantone’s Color of 2018

Pretty in purple

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Following 2017’s “zesty green” color of the year, Pantone has released its new color for 2018: Ultra Violet, a rich purple hue.

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According to Pantone, the “dramatically provocative and thoughtful purple shade communicates originality, ingenuity, and visionary thinking that points us toward the future.”

Sounds good to us!

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Not only is Ultra Violet inspiring, but it’s also a flattering shade that works with all skin tones. Now that’s a color — and message —  we can embrace this New Year!

Here’s how you can wear Ultra Violet, the new color of the year.


Patterned Dress

Knock ’em dead on your next date night or on your first day at your internship with this fab floral dress.

H&M, $59.99.


Sweater with Draped Sleeves

A perfect addition your sweater collection. This one will keep you both warm and stylish AF.

Zara, $19.99.


Sock Ankle Boot 

Embrace your inner Jenner sister with a pair of these sock ankle boots that are cheaper than Yeezys, but still so on trend.

Forever 21, $32.90.


Supersoft Long Woven Scarf

Sometimes all you need is one fantastic fashion accessory to really elevate an outfit — just like this super cozy and chic scarf.

ASOS, $19. 


Aviator Sunglasses

Aviators are a classic staple that will never go out of style. Thanks to the violet twist, these sunnies will be all the rage this summer.

Urban Outfitters, $20.


Mega Crystal and Tassel Drop Earrings

Tassel earrings were one of the biggest fashion trends of 2017. Couple them with 2018’s biggest color, and you’ve got one ‘gram-worthy look.

Topshop, $30.


Faux Fur Longline Coat

You’ll definitely turn some heads with this trendy topper. It’s the perfect winter accessory that will keep you looking fashionable throughout the cold months.

Forever 21, $68.


Metallic Leggings 

Amp up your wardrobe with a pair of these rad leggings. An awesome look that will complement your next squad night out.

Walmart, $9.98.


Brianne Hogan
Brianne Hogan

Brianne Hogan is a freelance writer in Toronto who loves coffee, cats and astrology. Her byline's been featured on HelloGiggles, Elle Canada, Flare, Thrillist, among others. Keep up with her on Twitter, Facebook or her blog.